The medium video offers decisive advantages when searching for the right candidates for your company. Unlike texts, videos can help convey emotions and attract people to your company. Watching these videos, candidates can assess your company and the job more easily. This way they make an informed decision about a potential application. For 76% of all candidates, the company culture is crucial to their application. Companies are therefore more likely to receive suitable candidates.
Let's face it! What does recruiting with text-based job ads look like? The ads all look the same. Hardly anyone reads the whole ad, and they cannot be shared in social media channels. They don't give any insight into the company.
A job video, on the other hand, gives a feel for the company, for the people who work there, how they look, how they perform. Video is the perfect medium for that.
Jobvideo by metru is less time consuming and much more economical. It is a video-based job advertisement that is produced easily and conveniently with our metru Recruit App. The app takes care of all the tasks involved in media production.
We have also reconsidered the current conventional concept of job boards, as we believe that job ads still play an important role. However, they need to be complemented by the medium of video. The video gives the applicant an impression of the company and they can access further information if they are interested.
An expensive glossy production is no guarantee for a successful employer branding video or Jobvideo. Authenticity and the effect of the video on the viewer are much more decisive. You don't necessarily need a big media production.
metru's intelligent solution takes you by the hand and guides you through the process quickly and easily. With the metru Recruit App, all the directing, editing, animation & sound design tasks are automatically done for you. This way, the professional video is created in just 10 minutes. The app is the result of our know-how in video production and the use of visual language from 13 years of experience.
more applications through video-based job ads.
of recruiters assume that job advertisements will contain less text and more audiovisual formats in the future.
of candidates say that a video is crucial to the application.
Videos are becoming more and more important in today's recruiting. Job ads with video already have up to 12% more hits than without video. On Facebook videos have the largest organic reach at 8.7%.
By 2024, 82% of the entire internet will be video. Job ads that are enriched with a good video make sense to 2 out of 3 viewers.
Discover Next Level Recruiting in practice - and start a reach rocket with us!
Important. Do not download the metru App, but the metru Recruit App! Only this allows you to shoot a video for your job ad.
Before you start recording, briefly prepare what you want to show and say. You can set your own priorities or use our guiding questions. Then start the recording.
After the videos are recorded, you can trim them and select a logo for the video opener. There are several sound files to choose from to accompany the spoken word.
The app takes care of all the media production tasks. It automatically stitches together the opener and the footage you produce, adds an outro, and adds music to the video.
We offer you the right tools for a more efficient application process. Our support team will be happy to help and advise you. Give us a call: